Does your podcast need its own website? Why one platform isn't enough
Spotify, Apple, and YouTube distribute your show; they don't build its authority. Why a podcast needs its own website in the AI era — evidence and a checklist.
Jason Meng
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Making podcasts discoverable — how audio gets found, searched, and cited.
How to make your YouTube channel searchable on Google
A watch page ranks for its title — not the hour of conversation inside. How to make your YouTube channel searchable and visible in Google search: the half YouTube SEO misses.
Jason Meng
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Podcast SEO: why your episodes are invisible to Google (and how to fix it)
Search engines can't index an audio file, so a podcast that lives only as an MP3 is invisible to Google. Here's why — and the episode-page playbook that fixes it in 2026.
Jason Meng
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